“Here's to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They're not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can't do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.”
― Apple Inc.
Shape Serendipity, Understand Stress, Reignite Passion The Power of Pullhttp://bloom.bg/mjY4HxSerendipity can be shaped. Being in the right place at the right timeis not a new concept; the catchy little phrase has been with us sincechildhood. But is a fortuitous encounter that leads to a new businesscontract pure luck? Are some people luckier? Does luck last?We believe you can shape serendipity. This is a very counter-intuitivenotion. After all, most of us believe that serendipity is pure luck.How can you shape luck? While chance is an intrinsic element ofserendipity, we believe that you can significantly alter theprobability and quality of the unexpected encounters in our lives.Three choices determine how we shape serendipity:Where we spend our time. People are spending more time in virtualenvironments, especially social network platforms, because theyinstinctively sense that these environments are often rich catalystsfor serendipity.How we spend our time. These physical and virtual environments attracta large number of people. How do we stand out and get noticed so thatwe attract unexpected encounters?How we maximize the value of the unexpected encounter. If we are notprepared when the unexpected encounter finally occurs, it will notyield much value. Listening deeply, being attentive, and understandingwhat the other person is involved in prove invaluable in converting achance meeting into a more valuable sustained relationship that keepson giving.Finding and pursuing passion in work. We all need to more effectivelyintegrate our passions and our professions. This is a very populartopic with the readers who approach us, eager to know more. Whyintegrate passion and profession? Even more importantly, how?The truth is, we all have the potential for passion. Some of us arelucky enough to be already pursuing our passion as our profession. Therest of us can find or develop our passion. We can pursue the passionthat has lurked inside since our childhoods, bring it to the surface,and nurture it. This might mean that we redesign our careers, changefields, pursue reduced workloads, or develop the parts of our jobsthat are truly meaningful and satisfying.Small moves smartly made. Many people tell us that the sub-title ofour book really speaks to them: small moves, smartly made, can set bigthings in motion. That is ultimately the power of pull. By harnessingthe techniques of pull, we find that we do not need massive resourcesto have big impact. Pull allows us to draw out people and resourcesthat can significantly amplify our own efforts. Rather than financialleverage, think of it as capability leverage.And it is a form of leverage that we can all tap into as individuals.It isn't just for companies. This is a key message. It says that thechanges that need to be made in business start with each of us asindividuals. If we don't begin to master the techniques of pull in ourpersonal lives, our institutions will have little possibility ofchange. On the other hand, if we begin to understand the power of pullat an individual level, we will become catalysts for much broaderchange at the institutional level and beyond. By using the power ofpull as individuals, we not only achieve our own potential moreeffectively, we set into motion processes that will help institutionsto achieve their potential as well.This is another key message to relieve stress. We don't have to waithelplessly for massive institutions to "get it." We have the abilityto make change happen ourselves. And there is a pragmatic path thatdoes not require us to make massive investments of time and effort andwait long periods of time to reap the rewards. We can move inincremental steps that accumulate over time into fundamental change